What features does Ashley Koff look for in a hotel?
I think one of the most important things is customer service. Four Seasons, to me, hits customer service in that right inner section where they’re super involved in what I need, helping me find things, doing it but not overdoing it. I don’t feel like it’s extremely fancy, so it doesn’t feel overwhelming. It just feels kind of the way I would be at home. I think they’re there for you when you need them, and then they’re not in your space too much.
I also find that they do a really good job of keeping the rooms clean. When you walk into the room, it feels fresh. That might be the way they’re designed with lighting. But the air feels fresh. Typically, there are plants, or a lot of times they leave fruit for me; I love coming in and getting that. I think that there’s that feeling of a fresh, clean room and great customer service.