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Telluride is a small town, and its laid back aesthetic makes it much different from most other upscale ski towns – you won’t find any Prada store here. Shopping is limited to Mountain Village and the town’s main street, Colorado Avenue. In Mountain Village, the most unique offerings are the Swanky Buckle, an upscale women’s boutique with shoes and designer clothing, Telluride Naturals, which specializes in locally made art, jewelry, bath products and other made in Colorado items – you can even buy Telluride Vodka here. Telluride is home to one of the nation’s most acclaimed custom ski boot fitters, so a shocking number of visitors make a pair of ski boots their big purchase – you sometimes need an appointment even though Bootdoctors has three locations between Town and Mountain Village. On Colorado Avenue, Appaloosa Trading Company makes its own fine leather goods for men, women and children, with a Western flair, and has for over twenty years. This is the Old West after all, the town where Butch Cassidy robbed his very first bank, so get yourself outfitted with cowboys boots or hat at Black Bear Trading Company, which sells Lucchese, Stetson and other top labels. If you do need a special big ticket purchase while visiting, Elinoff & Co. is the leading fine jeweler.
Telluride has no chain stores. And that means every shopping experience in town is unique. Colorado Avenue, historic downtown Telluride’s main drag, is lined with unique shops and wonderful galleries. Shopaholics often come back with treasures they would find nowhere else. Mountain Village offers some shops and galleries too, but its main retail focus is on sporting goods.
If you’re looking for leather, head to Appaloosa Trading Company, where you’ll find leather apparel and accessories like belts and wallets. This long-time Telluride favorite also sells home décor items. As for jewelry, our Forbes Travel Guide editors suggest moseying on over to Elinoff, which is one of just 50 jewelry stores in the country to showcase Hermès watches. Elinoff doubles as an art gallery with masterpieces hanging on the walls. Speaking of art, Telluride’s newest artisan gallery, Lustre, is a great place to find everything from finely crafted furniture to decorative sculptures. Like Elinoff, Lustre sells jewelry alongside its art.
To bring home a little taste of the outdoors, make your way to Telluride Angler. This full-service fly shop offers equipment sales, rentals, licenses and year-round guided fly fishing through Telluride Outside. The knowledgeable staff can answer questions, rig equipment and point visitors to the hottest local spots. Shoppers looking for the local, the global and the just plain unusual head for Zia Sun, which carries a unique assortment of toys and gifts from around the world, as well as old-school children's toys and games of all kinds.