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The Gulf Coast's waterfront jewel

55 Rooms / 10 Suites

Poised at the end of Scenic Highway 30A — a 28.5-mile two-lane road that hugs the Northwest Florida Gulf Coast — is regal Rosemary Beach. One of the trendiest beachfront towns in the American South, this 107-acre oasis oozes Old World European charm despite the fact that it was founded in 1995. In the heart of this disarmingly dear destination is a boutique jewel box hotel aptly named The Pearl Hotel. Opened in 2013, The Pearl Hotel is the town’s first hotel, giving you an easy way to escape to Rosemary Beach complete with a waterfront chaise lounge (under a black-and-white-striped umbrella, naturally) on a private strip of sand.

The Décor

The Pearl is a stylish melding of old and new. The stately exterior smartly accented with bold black and white awnings, a clock tower and turrets gives way to a fresh, contemporary design awash in warm gold and gracious gray hues inside. Throughout the four floors, reading nooks and rich mahogany doors warmly welcome, while coastal-inspired glass art, photography and paintings, including a luscious landscape mural by local artist Allison Wickey, provide pops of color.

The Rooms

Each of the 55 guest rooms — 41 standard rooms, nine suites, four cabana rooms and The Pearl penthouse suite (which has the best vista from the clock tower) — is bright, open and inviting. Crisp fine linens, plush terry robes, convenient Keurig coffee makers and indulgent bath amenities by Gilchrist & Soames of London are just the beginning of the upscale in-room amenities.

Guest rooms with private balconies have views of either the gracious Gulf, the quaint town or the pretty pool area lined with black-and-white cabanas. Though you won’t want to overlook the tech perks: Your accommodations come with iPads, which put ordering room service, setting room temperature controls, scheduling wake-up calls or contacting the valet service for car delivery at your fingertips. All rooms also are equipped with Apple TVs, which allow you to stream wirelessly from the complimentary high-speed Wi-Fi.

Personal touches of Southern hospitality are found in the complimentary sparkling wine offered upon arrival and a refrigerator stocked with double-filtered water, soda and juices. Not to mention, you’ll be gifted with a different decadent turndown treat each night.

The Food, Wine and More

Inspired by El Floridita, one of Hemingway’s favorite haunts in old-town Havana, Havana Beach Bar & Grill is a place with swagger. Tommy Crow’s vibrant color-chrome photo and video series of Havana add to the nostalgic vibe. A 1938 mug shot of a 23-year-old Frank Sinatra hangs over the piano bar. The charge against him, it says, was “seduction.” It is the perfect place to perch while enjoying an array of handcrafted cocktails, craft beers and fine wines that complement chef Matt Moore’s Cuban-Caribbean-inspired dishes, like grouper with black rice, andouille and sofrito (a flavorful, aromatic sauce) or Maine lobster with caramelized fennel risotto and lomo (pork loin).

A sense of celebration permeates at Havana Beach Rooftop Lounge, a colorful rooftop cabana bar and eatery that features live music and activities (in season). And if you need more options, just steps from The Pearl Hotel are nearly a dozen casual and fine-dining restaurants and specialty boutique shops.

Private dining, weddings, special events and business meetings (up to 250 people) can be staged in three flexible meeting spaces that open out onto the first-floor patio.

The Extra Amenities

In addition to a concierge, spa, swimming pool and whirlpool at the Gulf Coast hotel, The Pearl Hotel gives you a host of exclusive complimentary off-site resort amenities through St. Joe Club & Resorts. Enjoy private beach access, daily beach chair set-ups, golfing, biking, nature trail hiking, tennis court time, fitness center access, watersports (kayaking, canoeing and paddle boating) as well as special rates on pontoon boat rentals and even a personal service to provide a private beach bonfire. After all, you’re here to spend time on the sand.

DETAILS - Insider Information About This Hotel

DETAILS - Insider Information About This Hotel