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Puerto Vallarta is not the place to seek big, air-conditioned malls, or boutique shopping for brand names. Thanks to a strong art scene that taps into the work of native Vallartans and its expat community, the independent galleries dotting the downtown area make Vallarta an art collector's paradise. At the Mercado Municipal, you can find the traditional roster of crafts as well as gaudy souvenirs, which can also be purchased downtown on Avenida Independencia. Mundo de Azulejos, a small Talavera pottery factory on Emiliano Zapata, is where you'll find ceramic "mi casa es su casa" signs and loads of kitchen décor options. Keep an eye out for Huichol craftsmen who descend from the surrounding highlands to sell their bead work in the streets; the loud colors and intricate designs make the handcrafted goods nearly impossible to miss or pass by without buying.